Your website is more than just an online presence— it’s the central station for potential customers to learn about and engage with your brand. But even the prettiest website in the world can perform poorly if it’s designed in a way that irritates users or separates them from conversion paths. At Carolina Shores Webscapes, our web design services in Horry County SC are not only visually stunning but designed with results in mind. Here are five of the most common mistakes made in website design and how to steer clear of them.
Slow Loading Speeds
Few people know that statistic but if your website loads in over 3 seconds, the majority of users will abandon it! Slow websites annoy visitors and hurt your SEO rankings.
How to fix it:
*Optimise images and media files for the web
*Cache and content delivery network (CDN) it up
*Minimize unnecessary code and scripts
At Carolina Shores Webscapes, we make sure your site loads fast to keep visitors on the page and bounce rates low.
Poor Mobile Responsiveness
The vast majority of people access the web on their phones or tablets. A site that is not mobile-friendly can infuriate users and cause you to lose sales.
How to fix it:
*Develop a responsive design for all devices types and sizes
*Employ fluid grid system and responsive images
*Check your site on different devices before launching
Our Web Design Services Horry County SC are all about mobile responsiveness – so you get a great looking site that works perfectly on any device.
Cluttered Layouts
A cluttered site can be confusing for visitors, and it can become difficult to locate important information. Higher-cropped, cleaner designs that lead the user to your calls-to-action with a more intuitive environment.
How to fix it:
*Keep navigation simple and intuitive
*Focus on the most important content and remove everything else.
*Use of whitespace for better readability and flow.
At Carolina Shores Webscapes, we build clean designs that are user-friendly so your visitors can navigate around and do business with you.
Weak Calls-to-Action (CTAs)
You want your visitors to have a clear next step after they hit the site It could be filling out a form, calling in or making an actual purchase. Weak, or poorly placed CTA’s = Missed opportunities.
How to fix it:
*Include CTAs in prominent locations on every page
*Use compelling and action-oriented language
*Create eye-catching buttons and links
Our Web Design Services Horry County SC are tailored with strategic and high-performing CTAs that will encourage engagement and conversions.
Inconsistent Branding and Messaging
An inconsistent website lacking uniform fonts, colors or messaging strategies can lead prospective customers to be confused and lose trust in your brand.
How to fix it:
*Stick consistently to the use of colours and typography
*Align messaging across all pages
*Integrate Brand in Visuals and Design
Webscapes by Carolina Shores Webscapes is designed to give your site a professional, integrated brand image which helps your visitors trust and identify with your site.
Conclusion
Not falling into these types of design pitfalls can determine the difference between your website being a conversion machine or not. At Carolina Shores Webscapes and our professional Web Design Solutions Horry County SC, you get a quick loading, responsive, easy to navigate website that delivers real results. Allot let little mistakes hinder your business, invest in professional web design and see success online.
Posted by Waivio guest: @waivio_carolina