It has been three months Katoomba Coffee promoted the products. There are some products that have been known by custumers in Indonesia because we did some marketing strategies such as internet marketing, paid marketing, and relationship marketing.
How are they?
Internet Marketing
We built the online store on Mei 2020 to promote our coffees to consumers, and you can visit it here. You will be able to buy our products from our oficial store. And we have some new custumers from somw big cities in Indonesia. They were from Medan, Jakarta, Bandung, Cirebon, and Semarang as well.
Relationship Marketing
We have many friends and we realized that they will be a good and prospective consumer for us. We sent them the sample of our coffwe then they will call us back after they tasted our coffee. Of course we parepared them a good quality coffee. We delvered them their order even 200 gram. It was a quality service to custumers. It is a part of marketing strategy and we know it exactly.
Transactional Marketing
We hired some salesman to promote our coffee. They have to visit some outlet or small store in some cities in Aceh. We paid them to hawk our coffee. We did it because we need more people know our coffee, Katoba Coffee.
