Yes, I think the badges sector is something that definatly deserves attention. There are countless clubs and societies of all sorts, who may want badges with their logo. And then its usually not just one, but a bunch of identical ones, which makes it more cost effective.
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Yes exactly right, the high volume orders are the ideal that her machine is designed for. We are still new enough that we don't mind the small orders and custom one-offs either. It's always interesting to see the different designs and logos come in.