The economics is an important aspect to make sure it stacks up for the long term. Why is a post worth anything? If i buy hive with fiat am i investing in a ponzi scheme?
The concerns people have and the reluctance to engage is often because their perception is that crypto is a scam. The advantage to hive is it costs nothing to join, its an easy on ramp for people to exploring what is possible with crypto and in built is the community where you can learn how it works. How to secure your private keys etc.
Bring people in with low expectations and deliver big. Back to your point, how can we cultivate legitimate creators and help them become embedded in communities?