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Clubs like Flamengo are beginning to develop their own streaming services—such as the Flamengo TV initiative—aiming to offer more tailored experiences at competitive prices. The question remains, how will prices fluctuate in light of existing competitors like Globo Play, which offers a broader array of content at lower rates?
During the discussions, it was emphasized that to attract fans abroad, Flamengo would need to convince them to choose their service over the more established and cheaper options. This entails not only competitive pricing but also significant marketing investments aimed at building a strong brand identity among international fans.