Part 6/8:
As automakers grapple with sustaining their viability, many are curtailing their production levels. Reports show that dealerships are increasingly becoming glorified used car lots, with less focus on new inventory. Consequently, brands like Nissan are finding it increasingly difficult to maintain their operations, resulting in overlooked profits on new vehicles when fair pricing is required to attract buyers.
The Road Ahead
The timeline for seeing tangible benefits from the merger—even if it happens swiftly—may stretch until 2030 or longer. The restructuring processes necessary to stabilize Nissan will take years, requiring significant research and development efforts to produce new models and repair its tarnished reputation.