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After a tumultuous season, fans gathered to express their frustrations, with some venting at watch parties and others grappling privately with disappointment. To understand these emotional responses, psychology professor at Seattle University offers insight into the ways fans process their team's successes and failures.
The Psychological Framework: Basking and Cutting Off Reflection
Two key concepts from social psychology illuminate how fans cope with wins and losses: Basking in Reflected Glory (BIRG) and Cutting Off Reflected Failure (CORF).