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The founder's background is rooted in entrepreneurship and nonprofit work, which illuminated the stark contrast between disadvantaged youth looking for opportunities and the companies desperate for skilled workers. From these experiences, he recognized the importance of closing this talent gap by creating programs that connect young people with real job prospects.
The typical participant in The Master’s Apprentice comes from low-income backgrounds, often from broken homes. Many are stuck in menial jobs—working at fast-food restaurants or delivering pizzas—just trying to get by. The program seeks to develop a "game plan for success," offering these young adults a genuine pathway out of poverty.