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The Decline of Disney Star Wars: A Tale of Representation and Audience Discontent
The Shift in Audience Engagement
In recent years, Disney and Lucasfilm have heavily promoted themes of inclusion and representation within the Star Wars franchise. They have emphasized that diversifying characters brings more authenticity, allowing fans from all backgrounds to see themselves reflected in this iconic universe. However, this focus on representation has seemingly come at a cost: a significant decline in audience interest.