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James Gunn’s boastful declaration that it’s “the best superhero movie” he's ever seen seems disconnected from the market reality, underscoring how out of touch some promotional statements have been with audience perceptions. The film’s failure to excite or inspire has ultimately resulted in another box office disappointment for Warner Bros.
A Longer Trend of DC Film Failures
The poor performance of The Flash is symptomatic of a broader issue plaguing DC’s recent slate. Over the last two years, only a few DC films—such as The Batman—have managed to recoup their budgets and generate significant profits. Conversely, Black Adam—despite initial optimism—lost over $100 million worldwide and failed to cross the $400 million mark globally.