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The media’s recent acknowledgment that something has gone wrong with Marvel and DC signifies a significant shift. For years, these studios seemed more focused on pushing social agendas through characters' identity politics rather than delivering quality entertainment. This approach, critics argue, has alienated core fans who seek escapism and straightforward storytelling, leading to waning interest and box office failures.
The Resurgence of Action-Packed Franchises: John Wick 4 as a Case Study
Contrasting sharply with the struggles of superhero franchises, the John Wick series illustrates a successful formula based on pure entertainment. John Wick 4 has garnered high expectations and rave reviews, and its opening weekend numbers reflect this trend.