Even if it was not for Hive Blockchain Technologies, naming this blockchain Hive was a crucial mistake.
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Even if it was not for Hive Blockchain Technologies, naming this blockchain Hive was a crucial mistake.
There are other symbolic issues with the word 'hive', yes. However, even a controversial concept such as a 'hive mind' can be mitigated with intelligent marketing. I am interested to see what Ignite marketing achieve with Hive, having been paid a large amount of money from our worker proposal system to do so. I see they have a press release out now and are about to run twitter/fb ads. It seems they are approaching the situation by promoting dApps instead of promoting Hive as the main focus.
If they are worth their money, they will suggest a rebrand first thing.
it was in the millions? how much suddenly after over a year is now going into marketing?
the same names with no new blood and seems that unfortunately the price reflects that hence people flocking to communities imho
I first thought "hivemind" immediately on the name and looked it up and bingo it was the first hive , from what I've read Hive's social and blogging /content creating is way on the back burner as is onboarding people who would do that, they want investors to put money in to get APR, it's a bit too 'banky' for me and agree with your astute and rather obvious observations that some just don't grasp
.......when you kill off or starve off or run off or bore off the old schoolers and middle class things can implode, people at the top keep forgetting who the hell put them there or migrated over here and invested etc.
there's a real echo chamber/ tone deaf thing going on but then again some just dgaf op/ed