The media often portrays crypto in a negative light, focusing on the scams and fraud. This can create a lot of fear and misunderstanding around crypto, and prevent people from taking the time to educate themselves about this new technology.
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That's a good point you raised, many don't think of crypto as a good investment in anyway and you won't blame them when they have heard too much about scams and fraud with it. While there are some who know their way around or risk being scammed, some can not take risk at all.
In the case of crypto, many people have a low risk tolerance, meaning they're not willing to take the chance of losing money. But it's important to also be risk aware, meaning they understand the potential dangers of investing in crypto.
Yeah, not many are aware of this or are able to do this though. That's the problem.