Why Posting From LeoFinance is One of the Best Ways to Grow Our Token & Community

in LeoFinancelast year

We all know the history of tribe tokens on the Steem and now Hive blockchain. As token holders, long-term price appreciation is what we all want to see in these Hive-Based tokens. Whether it’s LEO or CTP or NEOXAG or any other tribe token, we want to see these second-layer rewards mechanisms grow over time so that our content, stake and curation activities are more valuable.

We are always thinking of ways to impact the long-term value of LEO, but there is one thing that disproportionately has an impact on the value of the LEO Token and it is something that is up to the community to take part in: using the LeoFinance & LeoDex interfaces.

There are a few reasons why using our interfaces has a positive impact on the LEO Token economy. I’ll dive into those reasons in this article.

  1. Ad Revenue
  2. Canonical Links
  3. @leo.voter Upvotes/Community Curation

Special shoutout to LeoFinance users @culgin and @trumpman who had a conversation about posting via LeoFinance and @trumpman recommended that we put out an official post (and LeoPedia reference) to explain this reasoning in a bit more detail.

1). Ad Revenue

Ad revenue is one of the most impactful aspects of the LEO Token economy. In case you didn’t know, LeoAds are displayed on all of our interfaces — whether you’re on LeoFinance or LeoDex or SteemLeoDex or one of our two new websites (both of which will be released in the next 2 weeks).



We’re partnered with the Coinzilla ad network and receive payments once a month which contribute to LEO burns where the ad revenue is used to buy LEO off the market and permanently burn it from the supply.

This is one of the most sustainable models for a token economy that is based on attention — we’ve modeled much of this after the Brave BAT ad burning program that has been extremely successful thus far for the BAT cryptocurrency.

Currently in the works is a page where any user can track the LeoAd burns in real-time. Expect it sometime in the next 2 weeks.

Ad revenue is one of the main reasons why LEO stakeholders/users should utilize the https://LeoFinance.io and https://dex.leofinance.io interfaces as much as possible (and turn your Brave shields off for our websites if you’re using the Brave browser).

The more ad revenue that comes in, the more sustainable the LEO Token rewards system becomes. Posting via LeoFinance displays a badge on your posts and also has a text snippet at the end that links back to the LeoFinance link which allows google to crawl it more efficiently — which means more search engine traffic over time.

2). Canonical Links

I won’t dive too deeply into the technicals of canonical links and how they work. In a basic sense, a canonical link is an authority measure used by search engines like Google.

When you post via PeakD.com and use the LeoFinance tag, the canonical link goes to Peakd.

When you post via LeoFinance.io, the canonical link goes to LeoFinance.

@trumpman explained this well in his conversation with @culgin about canonical links and posting via LeoFinance:

In short, posting via LeoFinance supports the long-term growth, authority and visibility of the https://leofinance.io interface.

3). @Leo.voter + Community Upvotes On Content Posted Via LeoFinance

The third reason why you should consider posting via LeoFinance is to earn greater upvotes from @Leo.voter, which is our Hive Power curation account.

Our proof of delegation script has recently moved over to Hive which means that users can delegate HIVE POWER to @leo.voter and earn LEO tokens every 24 hours (at an APR of roughly 16%).

We use this account to upvote content that is posted in the LeoFinance community (the hive-based community), but we give priority upvotes to content that is posted via LeoFinance.io.

For example, an average post in our Hive-based community (i.e. posted from Peakd in the LeoFinance community) earns an upvote at around 7-10% Voting Power. The average post made from LeoFinance.io earns an upvote at around 20-30%.

The upvotes on LeoFinance content from @Leo.voter are all done manually so they vary based on 3 primary factors:

  • Author history (how often do they post quality content to LeoFinance)
  • Whether it’s posted via LeoFinance or from another interface
  • Quality of the post

Alongside the @Leo.voter upvotes are community votes — I’ve noticed that large LEO stakeholders who utilize the interface daily for curation/posting tend to vote more on posts that are created from the https://leofinance.io interface. They look at posts that have the LEO badge next to them and prefer to curate/engage with those posts, as they know that the author is supporting the LEO Token economy and community by posting with us.

steemleo black token divider.png


Posted Using LeoFinance


I don't post too often from leofinance and related sites but I do curate leo content on leofinance.io.

Wasn't aware this would have an impact though:

Sorted :D

Posted Using LeoFinance

Awesome, thanks for the support! It does have a pretty significant impact on the Ad impressions -- especially for users who browse content on the site as a typical scroll through the feed with a few clicks on a post could be 10-20+ impressions per user for just a few minutes of site time. I've noticed a big gap in the number of unique users who view the site daily and the actual ad impressions.

Since this is crypto, I expect it's largely due to Brave shields. I like that we have the choice to turn shields on and off to support or not support the site via ad revenue. It should be up to the user when and where they'd like to see ads :)

(I estimate ~70% or more users have Brave shields/ad blocker on based on the gap between ad impressions and visitor traffic) 🦁

Posted Using LeoFinance

Yeah I think 70% could be on the low side - I've been using Brave for months and this is the first site I've switched them off for.

Really nice idea to burn revenue generated from the adds. I've got orders in for more LEO and of all the tribe tokens, the highest expectations.

Good luck!

Posted Using LeoFinance

So where do I turn the Shields off? I am an old man.

Posted Using LeoFinance

ok, found it. it's the lion! But all I ever see is ads for Coinzilla. Anyone see other ads?

Posted Using LeoFinance

I got this one at present..

Posted Using LeoFinance

Thanks for the tip @abh12345.leo. I forgot about this option on Brave and just dropped the shield for LeoFinance as well. Cheers.

Posted Using LeoFinance

No worries. I guess this should be pinned somewhere on the site as there are probably lots of leo users who've not thought to drop the shields.

Posted Using LeoFinance

I love to post from LeoFinance when I can. Not all my posts are finance related but I always stop to think if I can tie the subject into investing/money/finance before I start writing. ;)

Posted Using LeoFinance

Always love to see your posts, thanks for being a consistent contributor :)

I like that approach -- we don't always have to blog about finance or a serious topic and it's nice to have some variety/options when you choose to do one or the other 🦁

Posted Using LeoFinance

If tribes introduce the functionality of posting in communities of user's choice then tribe can see multifold increase in their traffic.

Posted Using LeoFinance

Yeah, that's an interesting concept and definitely something to consider.

We have the ability to do that for LeoFinance, but I believe that the actual use case for utilizing the LeoFinance.io site to post should be when a user is posting something Finance-related (which means that it should automatically go into the LeoFinance Hive community anyways). To add the ability to choose a different community would open the doors for people to post things to https://LeoFinance.io that are not Finance-Related.

My recommendation is to use LeoFinance.io whenever you want to post/curate Finance content. Whenever you want to post/curate non-finance content in other communities, I think Peakd.com is a great option :)

Posted Using LeoFinance

I think that a selected list of communities that you could post to from the LEO front end would be a very useful function and could drive more growth for the LEO frontend.

I'll use Spinvest as an example - our community page on peakd looks pretty ordinary. Alot of posts don't end up there as we use LEO front-end usually, and cross-posting isn't a great solution. But our posts are probably only of interest to 20 -30 people as they are more reports for our members than general finance content, most LEO users probably ignore them.

If we could use LEO front-end, and place our posts direct into our community, perhaps with some kind of drop down choice, would be nice. I think it could incentivise people to build communities around niche topics, under the LEO banner, and bring more variety to LEO. Someone passionate about a specific investment topic (e.g. property investment)could build a community around it, they would have an incentive to grow their community LEO stake and take "ownership" of the moderation of that niche. The community would be under the LEO banner, but independantly operated. It could add a layer of decentralisation to LEO content. If the community ends up being badly run, they could be removed if need be (remove their HIVE from the LEO scot).

Just thinking out loud here, but having sub-communities could add to the appeal of the LEO interface. It's already great, but this could add a new growth path. The tag system down the left side could be replaced by communities. Imagine a list of communities like SSG, property investment, stocks, T.A., collectables, crypto and so on, all with their own moderation and community ownership, but all under the LEO banner and available from leofinance.io.

Don't know how hard this would be to do @khaleelkazi?

Feeds on LeoFinance could cover all sub-communities, or have a link to a LEO communities feed that would only include peoples subscribed choices.

Posted Using LeoFinance

For LeoFinance this functionality will not matter much because they have very specified domain.(and post of leofinance are supposed to be in leofinance community only).
But it will be a big value to tribe like neoxian,palnet and ctp that are dealing with vast variety of subjects.

Posted Using LeoFinance

Thanks for information

Posted Using LeoFinance

Anytime 🦁

Posted Using LeoFinance

Thanks for posting this :D I can finally point people at something official instead of explaining the same stuff again and again 🚀🦁

Posted Using LeoFinance

Shut up looser

Split personality issue this morning @trumpman?

Posted Using LeoFinance

Sorry, forgot to take my meds today.

Thanks for information

Alongside the @Leo.voter upvotes are community votes — I’ve noticed that large LEO stakeholders who utilize the interface daily for curation/posting tend to vote more on posts that are created from the https://leofinance.io interface.

Word to take to heart.

It is a very valid suggestion....hint hint hint.

Posted Using LeoFinance

I post everyday twice on LeoFinance, as my articles are all about my coin collection (different post, one in English and the other in Portuguese).
I did not know about allowing leofinance.io to have Brave's shield down for it. Now it is the only site that I am allowed to see ads.
On steemit, every time I commented using steemleo I received a small upvote in LEOs and I liked it. Do you intend to do the same here on hive?


Thanks for the info on how canonical links are created depending on the interface you use to create the post.

I was actually talking about this with a friend the other day and didn’t have an answer for how canonicals work across different HIVE interfaces.

Now I do. 🦁

After the chat with @trumpman, I am convinced that I should use LeoFinance.io as much as possible. I have also turned off my Brave shields to support the site. Another thing folks can do to support LeoFinance is to donate their BAT, they get from Brave, to the site :)

In my opinion, LeoFinance is still the most promising tribe on Hive.

Posted Using LeoFinance

Congratulations @steem.leo! You have completed the following achievement on the Hive blockchain and have been rewarded with new badge(s) :

You distributed more than 35000 upvotes. Your next target is to reach 36000 upvotes.

You can view your badges on your board and compare to others on the Ranking
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Do not miss the last post from @hivebuzz:

Hive Revolution - Mission 1 - Communication
Hive Revolution - Call for missions
Vote for us as a witness to get one more badge and upvotes from us with more power!

Awesome submission. I'm blogging full time and would want to give more time for #leoFinance kind of posts. Would maximize the LeoFinance interface daily and I think I've done that over the last 3 weeks.

Our proof of delegation script has recently moved over to Hive which means that users can delegate HIVE POWER to @leo.voter and earn LEO tokens every 24 hours (at an APR of roughly 16%).
What's the chart on returns like? If I delegate 100 Hive Power for instance, how many LEO do I receive per day?

I would love to be a LeoFinance Ambassador in my locality and would love to integrate LEO in my crypto projects coming up soon.

Posted Using LeoFinance