Instead of putting money in the bank where it loses value over time, here it gains value or atleast remains of the same value and ROI is good.
Or at least has the possibility to do something. Too many look at it in terms of fiat, when what we are dealing with are HIVE tokens. Increase the value of the token and people will complain they aren't getting enough tokens, decrease the value and they complain they aren't getting enough fiat.