It's a dopamine hit when I get a post get upvoted. And, of course, there is financial reward. I couldn't make a living posting to Hive. But, it is entertaining like gambling. Will my next post bust or win? I keep pulling the lever.
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I've never thought of my posts as gambles, lol. Interesting way of putting it. I agree it's hard to live off author and curation rewards, in most cases. Luckily, we have many more options on Hive. Also luckily, I'm still in accumulation mode and I don't need any of this for living expenses.