This was likely a domino effect. I have seen this happen with several cryptocurrencies being a trader for 5 years. Some initial pump can get viral attention sometimes making more people trading it creating many opportunities for professional traders and whales to do quick day trades. I would consider this similar to a viral social media post. Sometimes things align to create a very favorable market for an asset. After some pump, some people are going to take their profits and get out and that creates a fall in price. We should simply expect more of similar events going forward.
!PIZZA
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Take a look at a chart like this one on TradingView. The price goes up and down a lot and this volatility goes up during steep rises and falls in price. Day traders don't simply buy once and sell near the top. Some do that while others (especially trading bots) buy and sell many times every hour to maximize gains. More volatility leads to more opportunity to make profits day trading.