I love seeing HBD appearing in the "real world". I reckon it's one of the best tools for spreading the word.
But what I would really like to see is tools to easily allow more widespread adoption in e-commerce. There are very few websites indeed that allow payment in crypto, for all kinds of reasons. Seeing the HBD logo appearing all over the place (together with links to posts or pages that really explain it well and simply enough that non-crypto users can gain confidence in it) would definitely help.
But I appreciate designing the right tools to work smoothly with a whole slew of e-commerce platforms is a big project. The major advantages of HBD over other crypto's are zero fees and fast transactions, and that's definitely something we could leverage !