It's not the dApps that have to support a blockchain, it's a blockchain that suports dApps... no blockchain would reach any value if people don't build on them.
We've always been against using Steem/Hive for user retention, however, with SMTs taking for ever to launch, we had no other option.
You forgot to add "we are simply here to make money as fast as possible and don't give a fuck about supporting the platform we build on"
TravelFeed has never touched a single penny of its stake to cover costs, it's been used for more than 2 years to reward users, everything else came out of our pockets! Over this same time we've reached many people to help support us, with a no from the vast majority.
Can we end up creating our own token on Hive if it evolves? Yes... but with the current war going on I'm not so sure that any serious developer is gonna join.