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RE: Hive's Most Effective (But CONTROVERSIAL) Marketing Video (So Far)

in Loving HIVE ❤2 years ago

Having just participated in a 3 hour debate with the 3Speak team (which will be public soon) that largely focused on the topics of marketing, censorship and post rewards, the issues highlighted here are at the forefront of my mind. As someone who is being downvoted constantly to oblivion for no explained reason, I am cautious about promoting the network to people with the idea that people will be paid to post. In fact, this is not the vision that many of the decision makers here have of Hive at all. My main thought is that successful marketing requires consistent messaging and clear vision/selling points. In Hive's case, while it's decentralisation is it's key selling point (to me), at the same time the same decentralisation makes for agreement on the destiny of the project hard to come by.

Personally, I suggest overcoming this by focusing on the benefits of the decentralisation and associated censorship resistance, which is that Hive offers a space for all to be themselves. We do need low cost Layer 2 communities before this can be a full reality, however.

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I appreciate you stopping by and weighing in.

And I had a feeling you'd respond in this way, I've addressed the 'avoid promoting paid-to-post' messaging in the hundreds of comments typed here: The Best Hive Marketing EVER (By A Guy Who Hates Marketing) , and I've addressed the 'market based on censorship-resistance' here: 3 More Hive Marketing Approaches (Ode To The Whiners) , regardless, your point in this line...

In Hive's case, while it's decentralisation is it's key selling point (to me), at the same time the same decentralisation makes for agreement on the destiny of the project hard to come by.

...sums up why I don't really bother trying to 'create change' here, because I prefer to deal with 'clear leaders with a clear voice' rather than fractured, conflicting mass-opinion. Perhaps layer-2 will help with this, we'll see.

Anyway, thanks for adding your input, feedback, and insight, and wishing you as much fulfillment as possible, on hive or anywhere else. :)

P.S. I'm looking forward to that public debate, sounds interesting. 🙏