I think we need people with a lot of followers elsewhere to be talking about (and using) Hive. I guess they would be called influencers, but I don't really like that word much. If we chase them away then we lose, but then I don't think anyone should feel that they should be earning more than others. Unlike elsewhere it's not just down to how many followers you have. It's a tricky balance and we have yet to get it right.
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the word influencer is charged. I'll grant you that. I think of that dude doing ice-baths and pretending to be closing a 10k deal on the phone.
But, a musician is an influencer. We used to have a successful musician on chain, one from Australia. He had a big following. Lost him too.
I think it's what a lot of kids aspire to these days, but only a few will really make it. I don't want to be under pressure to 'create content' to satisfy sponsors and feed some algorithm.
Music is one area where Hive ought to do well given how hard it can be to earn from it. You can combine social media with traditional performance and recording.