Hi @firepower, I can simply say that it's a great idea. Please find my proposal regarding the same.
Problem Statement : Building a community and promoting quality content.
Goals : Involve a greater number of people participation.
The Idea : Running a contest where users showcase the unique diversities present around them,
either a picture(needs to be original and strictly as per a format) or be a simple post .
Topics : Culture,Food,Facts,Historical Place,Legends,Experiences
Supporting Reasons : The Steemit Indian User comes from different places and is a group of people from all ages. Hence a contest should engage all of them, and at the same time be realistic too.
Contest should relate to people so that they can propagate things which are already present around them.
I like the your contest idea, Great! You describe well and uses also.
I second your suggestion @saksham. We have a country with diverse traditions, culture, geographical and social conditions. Different topics can be taken to showcase or describe them and whoever does it the best way, wins the contest. Topics can be like place in your city/ village/ hometown, tradition, cloth etc... Each above topic can be taken one by one.