I've nothing to add here but my agreement really.
I'll say this though; the individual needs to determine what's going to be right for them and their surroundings and applications and move in that direction. Although, I guess the real trick (for most) is knowing what's going to be right as so many simply have zero clue what's suitable and what is not.
Most people see mil-spec and make a purchase...Most have no clue whether it's better or not. Marketing, as you say.