Facebook makes money off of people coming back to their site. Clickbait makes people like facebook less, and makes facebook no money, so of course they want to get rid of it.
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Facebook makes money off of people coming back to their site. Clickbait makes people like facebook less, and makes facebook no money, so of course they want to get rid of it.
Thanks for the comment and upvote @jrkirby.
You made a great point there. It really does benefit Facebook to eradicate what they deem to be clickbait in order to keep engagement on the Facebook platform, but I wonder how this change in their algorithm will affect their advertising platform.
I don't see any benefits for news media publications that use clickbait headlines such as Upworthy, BuzzFeed or OMGFact, to advertise on Facebook anymore.
Or maybe this change will ring in a new area on how news media publications monetize their content.
What do you think?