Would certainly be interesting to have someone like Snowden post here, the decentralized nature of the platform should appeal to him. While sites like Steemit will probably include some censorship of content, the blockchain will not and the content will always be there for posterity.
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Why Snowden? Does Snowden have a high Qscore? If there is no quantifiable reason to approach someone then maybe you shouldn't approach them and ideology in my opinion is one of the worst possible reasons to approach celebrities if you're trying to build a mainstream community. If you want to build a community of Snowden supporters then if Snowden and other highly controversial political figures post here then you could attract a certain demographic but at the same time if you get too much of that demographic early on it could keep other demographics from ever giving Steem a chance.
The best approach is to go with Qscore and polls. If the Qscore is high then seek them for an AMA or interview of some sort. Do not talk about the tech or the investment. All they need to know is that Steem is a more advanced newer kind of Reddit platform. Let them find out the features on their own or if they ask.
If you go with polls then just poll the community and ask "who on this list of high Qscore celebrities, companies, should Steem associate itself with?". That way you get input from the community but at the same time you only choose people with a high enough score to improve the brand. If necessary give surveys to the community to figure out the initial demographics so you can at least know when demographics change from early adopter to something more mainstream. In theory you could reward everyone who proves they took the survey with up votes.
Simply because I saw his picture in the above image, and he's interesting to me while most of those others are not..
And I see you like this Qscore thing, but I've never heard about it before and don't really care about it..
I'm advocating a metric based data driven approach to marketing Steem. Qscore is one but there is Klout, there is PeerIndex, and some others as well.
The Qscore is the quantification of the appeal of a celebrity or brand. This quantification is important because you can now use a database or spreadsheet to determine exactly who to contact and even try to predict how it might impact the Steem brand. Traditional corporations use the Qscore to decide which celebrities to associate with because by associating with them it raises their Qscore of their brand.
Another way of putting it, the Qscore tells you how hot a celebrity is. The celebrities with high Qscores are all hot and by making a list you know exactly who will be good for the brand. I fully understand you care about Snowden and a lot of people do but at the same time what impact would it have on the Steem brand is another question. If we look at the current pattern in the crypto community there is a great difficulty taking anything mainstream and there might be a reason for this.
References
https://en.wikipedia.org/wiki/Q_Score
https://en.wikipedia.org/wiki/PeerIndex