The earn crypto for blogging angle has been explored in the past. While it definitely is a plus, the median total reward per post is about 80 cents, of which the author gets 40 cents. It could be the equivalent of $4 to $8 in some countries. But I'd rather see it go to those who create content that is engaging and interesting enough to attract crowds of people who do not use the platform to earn. It's those people whose attention is required for any other business logic than HIVE being a pseudo-derivative of BTC to work.
What I'd love to see is analytics on the traffic generated by the posts. Most of the value is ultimately in that. I would be fantastic if Hive front ends enabled people who do not have Hive accounts to leave comments using guest accounts like most other blogging platforms do.
That' would be a dream, but it's proven unrealistic so far. In my thinking, when people start doing the Hive to Coffee thing (micro payments), then who knows, maybe Starbucks, or someone like that, will jump on it for their loyalty card.