We need to get to the critical mass where most people can find someone they know here or at least a group around their interests. Games may be a good way to get them started, but I think those need to encourage the social side. Get people posting about and discussing the games. This does happen, but the sites for Steem Monsters, Drug Wars etc do not make it visible.
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Absolutely. And apparently memes. I'm not into memes, but my friend who just started is only here for the memes.
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Memes can be a tricky area as people tend to post some that they did not create and it can be debated whether that has value. If their followers give it a vote then that may be okay, but buying votes for non-original content should be discouraged. Memes are not my thing either.